Top UX Design Trends 2018

If your business’s website is not gaining enough traffic, positively engaging customers, or the right people, it might need a redesign. This is especially true in case your site has been online for over 12 months and is not updated frequently. It is important to remain relevant and remember that redesigning an out-of-date website can be time-intensive and expensive, even if you know exactly what you are doing.

Here are some of the most important things answers to find out before you launch the project:

When Was The Last Time I Updated The Website?

This is an enormous sign of times you will need to spend on an upgrade. If your site hasn’t been updated in more than a year, odds are you’ll spend more time on content alone. The more out-of-date your website is, the less you are going to appear in search results; which means reduced traffic, decreased publicity, reduced income. On the other hand, should you be fairly diligent about content updates, you will only need to do a few updates and optimisation.

What Is Wrong With My Current Site?

Old layouts, pictures, content, resources and any outdated element immediately mean your website is old in the eye of the reader. A bad link or possibly a broken image can change a lot in mere seconds, and obsolete organisation info means misunderstandings for customers and issues for you. Make a list of all of the problems with your site; in that case, start drafting up solutions.

What Do I Really Want To Attain?

Looking to redesign or rebrand? Know what you’d prefer to accomplish and be generous with your estimations. In case you have a definite strategy at heart from the start, you will gain far more from your work. A simple content update might take hours or perhaps times, while a complete rebrand can take several weeks or months.

What Do I Like Regarding Other Websites?

Evaluate your site to those of other people or competitors. Do they have a far more modern design and style? You can even visit the all popular websites of various sectors and find out why they are succeeding. What else could you consider and change from these sites to reflect your company?

What Is My Business Objective?

Searching to convert prospects faster? Boost traffic or sales? Draw people to the local store? It may not likely be that you’ll have the ability to achieve all these without seeking some extra support, to determine what the biggest priority is and work on executing on that. You can engage a professionl to help you make your site good in terms of SEO, which is essential in today’s website.

Can I Analyse My Website’s Success?

Many web experts have built-in analytics or integrations. This kind of data is not just crucial to online retailers, but it will help businesses pinpoint what content is pulling visitors and what is not working. All these information is pivotal to not simply the redesign, however your organisation as a whole. Traffic demographics offer an actual picture of the network that you can’t find obviously offline. Analyse your data and ensure it helps in every decision you make.

Conclusion

Persons expect websites to do just as well on the smartphones as they do on computers. The main point you must keep in mind today is that sites that are not mobile-optimised are dead. Developing a clean, mobile-friendly, user-forward site must be the chief concern if you are aiming to redesign anyhow.

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Tell us what you need today.

We start every project with a simple conversation, getting to know you and your business, your requirements and your goals. If you would like to book a consultation, fill out the form below and we will be in touch to arrange a time.

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