The Need For Responsive Website

Billions of people use internet to get information about anything in their daily lives. They access many webpages and websites using a number of devices of different kinds. Unlike the millennial age, when people used to access the internet using a desktop computer, now it is being used by laptops, tablets, mobile devices and even smart TVs to access websites. This means that your website design must be responsive to cater all types of screen resolutions on which the website will be displayed.

What is a Responsive Design?

A responsive website design means such a website design that adjusts to every type of medium to give the same kind of website appearance when a user accesses the website from a desktop or a mobile. The website design fits to the screen size and adjusts the contents relatively. One does not have to change the zoom on the website in order to see all of the content rather a responsive web design automatically adjusts with the zooming as well.

The Need for Responsive Web Design

According to the researches, in 2018, 61.2% of the internet users are accessing websites using a mobile phone. And in 2017, there were more mobile internet users than desktop users i.e. 3.5 billion mobile internet users globally. As well as mobile traffic was responsible for 52.21% of the internet traffic in 2017.

Responsive web design was created to fulfill the need of a website design that accommodated as well as suited to all kinds of screen sizes. According to the statistics, 38% of the internet users stop using a website that has an unattractive layout. As mobile internet users have increased, if a website design does not look good on a mobile as well, it is much likely that half of the internet users will not like to use your website. Moreover, 48% of the users cited that the number one factor for determining the business credibility was the business website design. Thus, if you run a business website, an e-commerce website for an example, It has been found that around 70% of online shoppers will buy a product or pay for a service on website using a mobile. This is why, 65% of the business websites have already shifted to responsive web design and have benefitted from a major sales increase.

 

Responsive Web Design Singapore

 

Google’s Priority

Even when Google realized this fact about the growing number of mobile internet users, it has recently announced changes in their search engine algorithms. Google has updated the Google Search Engine algorithms to increase the SEO (Search Engine Optimization) ratings for websites that are mobile-friendly i.e. the websites that have a responsive web design. It has also decreased the SEO of those who have a simple website design which is for desktop version only even if the website content is more relevant.

Responsive web design is a website design with automatic layout adjustment that fits to all screen sizes. It is the need of the hour to compete with the other websites. And not only that, it also gives a major lift to the website appearance.

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Looking to gain more customers through your website?

Book a 20 minute call with one of our expert web consultants.

This is our chance to understand your business, your requirements and your goals.
If you would like to book a consultation, fill out the form below and we will be in touch to arrange a time.

Book a 20 minute call with one of our expert web consultants.

This is our chance to understand your business, your requirements and your goals.
If you would like to book a consultation, fill out the form below and we will be in touch to arrange a time.

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